SiteVivid, originally Creative Sarasota, started as the cooperative brainchild of Max Kelly and Christopher Austin. Introduced in 2004, the two recognized that they shared several core interests. Most notably, they were both IT professionals as well as musicians. While they performed music together regularly, they maintained their independent occupational IT paths for 14 years.
In 2018 they had the opportunity to work on a few web development projects together. These interactions highlighted their different yet highly complementary skill sets and compatible personalities. As a result of this apparent symbiosis, they decided to pool their collective talents and Creative Sarasota Design & Development was born.
In the years that followed, Creative Sarasota continued to slowly but steadily grow. Adding new enterprise services, features, and software, they expanded their project capabilities and client roster. Eventually, they wanted to expand to offer ecommerce solutions and increase their custom programming capabilities. To do this, they vetted and tapped their long-time friend Ricardo Ruggiero.
Ricardo’s impressive skill set exceeded expectations. With an expansive knowledge of ecommerce, robust IT background, and multiple programming languages, he broadened and augmented the company’s service offerings and credentials. In addition to his technical value, Ricardo’s personality and principles perfectly mirrored the Creative Sarasota business culture, standards, and direction.
Shortly thereafter, the trio decided the company had grown beyond the geographical restrictions that the business name imposed. So, they set out to find a new branding identity that would allow them to address a broader market. After much research, discussion, and deliberation, the group settled on SiteVivid.
Together, Christopher, Max, and Ricardo represent a depth of knowledge and experience in a wide variety of overlapping disciplines. This technical synergy, combined with a dedication to old-fashioned customer support, produces uncommon, world-class IT services.
In 2004, Christopher became an early adopter of the trailblazing WordPress Content Management System. Now, a 19+ year veteran of the industry-standard software, his skills are the foundation of SiteVivid’s WordPress development, hosting, and maintenance services.